Shaan A-Level Media ; Exam💕

  1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to). WWW: Basic Knowledge of the CSPS, 4 named in this paper e.g Score and Blinded by the light  EBI: Shaan , there is clearly a lack of question focus throughout this paper you referenced the named CSPS but there is no in depth / detail to your responses. 2) Read  the mark scheme for this exam  carefully, paying particular attention to the 'indicative content' for each question. This is some of the best analysis you can do as it gives you an idea of what the exam board is expecting. For your LR blogpost, identify  ONE  point you could have added for the first three questions in Section A: Q1 (unseen text) additional point/theory:  Q2 (unseen text and CSP) additional point/theory/CSP reference:  Q3 (Letter to the Free) additional point/theory/CSP reference:  3) Now focus on Section B.  Section B began with two questions testing your knowledge of in...

    Language 1)  Write a summary of our annotations on the media language choices on the cover of Men's Health  Typography: Serif title (connotations of established brand/authority and seriousness) Bold san serif cover lines Colour Scheme:  blue, black, grey stereotypical masculine colours Language:  aggressive, violent verbs "demolish" "slay" "blast" 6 or 7 cover lines on weight loss - more traditionally associated with women's health Central image/Subject: Vin Diesel Stereotypical action  role Casual costume looks like average Men's Health reader Pose - assertive and dominant 2) Identify three specific aspects/conventions/important points Front cover: Vin Diesel is the dominant signifier who pierces the viewer’s attention. Simple dress codes - black jeans and a light-grey t-shirt. His facial expressions are typical of the deep and brooding roles he has played on the big screen. Bold Texts Editor's Letter and contents page: Linked to menta...

  1)  Advertising: narrative in advertising 2)  Advertising: persuasive techniques 3)  Advertising: the representation of women in advertising 4)  Advertising: Gauntlett and masculinity 5)  Advertising: Score CSP case study 6)  Advertising: Maybelline CSP case study

  1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). WWW: Strong knowledge of narrative theory and reception theory with good grasp of media terminology  EBI:Some of your responses are repetition of theory rather than levitation of the product 2) Read  the whole mark scheme for this assessment carefully . Identify at least  one  potential point that you missed out on for each question in the assessment. 1.Costume barely visible for female models – flesh on display. Heavily made-up faces – constructed/Photoshopped image. Links to Kilbourne’s analysis of women in advertising. 2.Aggressively heterosexual representation perhaps shows male insecurity in light of the decriminalisation of homosexuality in 1967. 3.Digital technology is allowing individuals to identify with different interpretations of masculinity or indeed reject the concept of masculinity entirely. Maybelline campaign re...

  Read the Media Magazine article on collective identity:  Self-image and the Media  (MM41 - page 6). Our  Media Magazine archive is here . Complete the following tasks on your blog: 1) Read the article and summarise each section in one sentence, starting with the section 'Who are you?' -We are constructed by the media around us -In the past, we identified ourselves using our gender, race, religion, family and expectations -People want to keep up with the standards of society and therefore advertisements must make sure that people have the necessities to keep up with the standards of society -The idea of 'being yourself' was introduced but this was challenged by Lacan talked about the 'fragmented self' which suggested that fragmentation leaves us feeling incomplete and we try to find completion within ourselves by imaging an ideal state of the self. -Brands create products fit for certain personalities  -People view us according to our online profiles 2) List...

  1)  Introduction to Media: 10 questions 2)  Media consumption audit 3)  Semiotics blog tasks - English analysis and Icon, Index, Symbol 4)  Language: Reading an image - advert analyses 5)  Reception theory - advert analyses part 2 6)  Genre: Factsheets and genre study questions 7)  Narrative: Factsheet questions 8)  Audience: classification - psychographics presentation notes 9)  October assessment learner response 10)  Audience theory 1 - Hypodermic needle/Two-step flow/U&G 11)  Audience theory 2 - The effects debate - Bandura, Cohen  12)  Industries: Ownership and Control 13)  Industries: Hesmondhalgh - The Cultural Industries 14)  Industries: Public Service Broadcasting 15)  Industries: Regulation 16)  Representation: Introduction to Representation 17)   Representation: Feminism - Everyday Sexism & Fourth Wave MM article   18)  Representation: Feminist theory 1...

  Read   Playing With The Past: Post-feminism and the Media   ( MM40 , page 64 - our   Media Magazine archive is here ). This is a great example of sophisticated media analysis and an indication of the level we want to be writing at by the end of the two-year course. 1) What examples are provided from the two texts of the 'male gaze' (Mulvey)? In Beyonce's music video, she is seen wearing revealing clothing and acting in a sexual manner. This is an example of the Maulvey's male gaze as it is all done to appeal to the males  However, it has been done intentionally by the directors. 2) Do texts such as these show there is no longer a need for feminism or are they simply sexism in a different form? Sexist Attitudes still exist 3) Choose three words/phrases from the glossary of the article and write their definitions on your blog. Feminism – A movement aimed at defining, establishing, and defending women’s rights and equality to men. Male Gaze – The g...

  Read the   Men's Health Media Pack   in full to get a good idea of the demographics and psychographics for the Men's Health target audience then answer the following questions with short answers or bullet points: 1) How does the magazine introduce itself? Men’s Health is the biggest-selling men’s lifestyle magazine, both in the UK and worldwide. It’s success is built on a winning editorial formula which combines visually-engaging health, wellbeing and nutrition features with premium content covering fashion, grooming, watches, tech and travel. 2) What does the introduction suggest about the representation of masculinity in Men's Health's? This magazine is extremely hypermasculine and is reinforcing typical male stereotypes  3) What is the difference between circulation and readership? The term 'circulation' refers to the number of magazine copies printed and distributed, whereas the term 'readership' is an estimate of the total number of people that ac...

Iceberg Press Visit the  Iceberg Press website   - particularly the   Who Are We page   and the   Why Are We Here page . Read the content and then answer the following questions: 1) Why did the people behind Iceberg Press set it up? Iceberg Press exists to  do things differently , the three founders believed that there was a  better  way to create and publish magazines - where the audience are valued equally with the advertisers. 2) What is the Iceberg Press mission statement? (It's on the  Why Are We Here page  and is a series of statements). 1-  It's all about the audience. 2- Chase the work, not the money. 3- Compromise isn't our friend. 4- We will always make time for ideas. 5- We are stronger when we work with others. 6- We want good people to work in a good place. 7- Every year we will help a cause that matters. 8- We believe in a thing called Print. 3) What similarities do you notice between  The Simple Things  maga...

  Read   Meet the Editor -  Oh Comely   in Media Magazine 65 (p26). You can find this in our   Media Magazine archive . This gives you a brilliant introduction to the magazine. Answer the following questions: 1) Summarise the ownership and production of  Oh Comely  - how did it start and who owns it? The origin of  Oh Comely  started with three friends - in Oxford University, in 2010. The intent was to create a magazine (for women) without the oversaturated appearances of fad diets and photoshopped covers.  Iceberg Press, and independent publishing company set up by the aforementioned three friends, had owned  Oh Comely . 2) What is the print circulation and how many subscribers do they have? Oh Comely  had a circulation per issue of around 10,000 copies; 3,000 of which to loyal subscribers.  3) How does the editor Alice Snape characterise the typical  Oh Comely  reader? Oh Comely  readers were...